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Anthony, Jason Financially Fearless by 40
Plume 2003 0452284333 Paperback Very Good in Very Good dust jacket
0.68 x 7.94 x 6.36 Inches; 240 pages; So you finally make more than $20,000 a year and your student loans are paid off: What's next on the road to being smart with your money? In the follow-up to Debt-Free by 30, Jason Anthony tackles the financial questions and dilemmas for those over thirty. In a witty and light-hearted tone, Anthony addresses all of the financial and psychological aspects of the big decisions in life, from getting married and having children to buying a home and investing in the stock market. An entertaining guide to managing one's present finances, Financially Fearless by 40 offers advice on both your present situation and how to ensure a comfortable future.
Price:
12.95 USD
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Frank, Stanley D. The Evelyn Wood Seven-Day Speed Reading and Learning Program
Barnes & Noble 1994 1566194024 Hardcover Very Good in Very Good dust jacket
0.9 x 8.48 x 5.82 Inches; 224 pages; A system that works; a book that keeps selling. Since 1959, the Evelyn Wood Program of Dynamic Learning has been successfully employed by hundreds of thousands of people worldwide, helping them break free of the self-imposed shackles that hinder learning. By teaching us to tap the natural power of the mind, the Evelyn Wood method helps us to dramatically increase reading speed, retain more of what we hear and read, improve comprehension and develop our powers of concentration. In just minutes, you'll notice a real difference in your reading speed, and in succeeding chapters of this seven-day program you'll get the secrets of effective note-taking, find tips for instantly improving your writing, and much more.
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5.00 USD
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4.
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Gamble, Paul & Merlin Stone & Neil Woodcock Up Close and Personal? Customer Relationship Marketing at Work
Kogan Page 2000 0749430877 Hardcover Very Good in Very Good dust jacket
1.39 x 9.5 x 6.27 Inches; 288 pages; * Includes a new free CD-ROM * Published in association with IBM and Ogilvy Effective customer relationship marketing (CRM) is one of the most important challenges faced by the management team of a modern enterprise. In a highly competitive and demanding environment, more and more companies are seeking to establish the strategies, culture, processes and technologies that will make it just that little bit harder for customers to make a switching or even a multi-sourcing decision. Nobody can completely predict human behavior but the ideas behind CRM are certainly designed to ensure the best chance of success. CRM remains the biggest revolution yet in marketing, the power of new technology having swept it to the forefront of management thinking. Although based on apparently simple ideas involving keeping in touch and responding to customer contacts, many companies still shy away from the awesome task of building a relationship with thousands, or even millions, of people. As customers become increasingly sophisticated in their expectations, the diversity and range of products and services on offer gets even wider. So how can you ensure that your product or service is their preferred choice, and, importantly, that it continues to be? Do customers become confused by too extensive a choice? Will people welcome a close relationship with their suppliers or will they find it over-intrusive and an invasion of privacy? Database technology of different kinds can facilitate a range of relationship marketing techniques. The important issues for modern enterprises, large and small, are to understand the why, what, how, when and where of using them. "Up Close and Personal?" provides important andpractical new insights into effective customer relationship marketing by looking in depth at: * Strategies, policies and plans; * Measuring the impact; * Segmentatio n; * The implementation program; * Customer loyalty and continuity; * Transparent marketing, customer value and process management; * Customer knowledge management; * Technical systems and data management; * Managing good and bad customers * Establishing ROI and satisfying the Board This second edition has been fully updated throughout and contains new material on data management, key performance indicators and benefit analysis. It also comes with a free CD-ROM containing a diagnostic tool to enable you to determine how well your enterprise might be positioned to take forward a new CRM initiative. Based on worldwide research into CRM supported by IBM, Up Close and Personal? brings together the work of four leading experts in the field: Gamble, Stone, Woodcock and Foss provide a combination of marketing theory, practical guidance, case studies and implementation techniques, while emphasizing the need for constant re-evaluation. It is clear that businesses that develop closer relationships with their customers can compete better. However, these relationships cannot be built overnight. The capabilities necessary to sustain and develop them require careful consideration. Enterprises that build their CRM systems now will be the organizations of the future.
Price:
5.00 USD
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8.
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Miller, John Personal Accountability
Denver Press 1998 0966583205 Hardcover Very Good in Very Good dust jacket
1 x 9 x 6 Inches; 300 pages; A business book that provides a practical methor for practicing Personal Accountability called The Question Behind the Question (QBQ). This tool eliminates Blame, Victim Thinking, and Procrastination from our lives. The book is story-based, easy reading, yet contains a life and organization changing idea - Personal Accountability!
Price:
11.75 USD
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9.
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Nelson, Stephanie Greatest Secrets of the Coupon Mom
DPL Press 2005 0976079127 Paperback Very Good in Very Good dust jacket
8.75 x 0.5 x 6 Inches; 176 pages; This book doubles as a user's manual for the author's interactive website on sharing her grocery shopping secrets plus heart-stirring stories from the receiving end of America's food pantries.
Price:
9.88 USD
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11.
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Stone, Kenneth E. Competing With the Retail Giants How to Survive in the New Retail Landscape
John Wiley & Sons Inc 0471054429 Paperback Very Good in Very Good dust jacket
National Retail Federation; 0.75 x 9 x 6 Inches; 256 pages; Written by an economist who has been tracking the impact of superstores on small businesses for five years. Stone has conducted more than 200 seminars on his research for community groups and trade associations in 46 states during the last three years. In this superlative guide, he offers practical advice on how small retailers can survive and thrive in the age of giant discount stores. Provides strategies for small businesses to compete effectively by improving four major areas&mdash ;merchandising, marketing, customer service and customer relations.
Price:
9.94 USD
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